Consider a website with multiple sections, each with a different set of data/features. Now to promote the website through blogging which of the following method is better and how is it better than the other:
- A single blog is created which has multiple categories and each category corresponds to one section of the website. In this way each and every section of the website is covered and you can manage all the stuff in just one blog.
- Separate blogs are created for each section of the website. The content of each blog is unique and you can promote each section of the website more precisely.
It depends. If the sections on your website cater to each other e.g surround a common theme I would only create separate blogs if you have enough content to fill them up in a quality way.
Gaining readers, backlinks and reputation as a site will be much easier if you can focus on one blog.
If the content on your webpage is very diverse I would go for separate blogs. That way its easier for your readers and searchengines to grasp your theme.