From a previous FB SO question, I worked out that the Create New App button is probably missing because I created the fan page without a proper FB account and I think they want something more concrete to verify me or something. So I created a proper FB account, as me, and now I’m stuck.
I can’t join the developer community. The first time I clicked to join, it said “Cancel Request” for a few hours before reverting to Join, so I clicked it again and its been pending ever since – there’s no email confirmation, it’s all a bit mysterious.
I need to join because I don’t think this (SO) is the right place to ask questions about the problems I’m having just setting up a new app, or linking my new account to the fan page.
I’m stuck – my company is blocked to add new features.
I’m going to supply an official answer. I needed to create a proper Facebook account as me, with friends, and then set this account as an administrator of the Facebook page. Then wait for their servers to propagate changes.
Bottom line: if you created your page using a page account (i.e. an account representing your brand and not a person), you can’t make apps, and Facebook doesn’t give error messages, it just hides options or redirects you round in circles.