I have a client who wants a feature on his site that he has seen on a competitors. It is essentially a group of icons where, when you mouseover them, an extended tooltip appears with content, links, etc…
The tooltips are not hidden divs. The tooltip content appears nowhere in the source code of the page itself. I believe the text of the tooltips is being called from an external file (e.g. an XML file or some such thing) via javascript.
My question(s) are this:
a) since the tooltip content isn’t actually on the page, does it even affect SEO efforts at all?
b) would Google consider this spam (or at best questionable)?
Many thanks!
It wont affect SEO efforts in the slightest
No.
I should also point out from an accesibility point of view this is pretty bad practice as well.