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I have a database of users who signed up for my web application over the past few months.
Now I would like to use Mailchimp to send them newsletters. Can I just add their email addresses to a distribution list and start sending them newsletters or, before that, will Mailchimp send them an email asking them whether they want to be added to my distribution list?
Thanks,
Dan
AFAIK, MailChimp supports both single and double optin lists, and will only send out a double optin confirmation email when a user signs up through a mailchimp form (or API). If you import a list then it’s assumed the users have already opted in and no welcome email is sent.
They do watch unsubscribe / complaint rates very closely though so is important to make sure your list is clean otherwise your account can get closed. If you are setting up a new account just for this guess it isn’t too much of a worry but could be if it is an existing account.