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Asked: 2026-06-17T05:21:22+00:00

I have the following code: # 301 Redirect Old File Redirect 301 www.website.com www.website.com/shop

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I have the following code:

# 301 Redirect Old File
Redirect 301 www.website.com www.website.com/shop

I want the site to automatically redirect anyone visiting http://www.website.com or website.com to http://www.website.com/shop, I can’t get it to work, can anybody help? Thank you.

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1 Answer

  1. Editorial Team

    Use RedirectMatch:

    RedirectMatch 301 ^/$ http://www.website.com/shop

    Note that the regex portion does not include (and cannot include) protocol and hostname. The new URL can include protocol and hostname (or it can just begin with / in Apache >= 2.2.6).

    Note that Redirect (not used in the above example) uses prefix matching — any request beginning with the specified path will match.

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