I implemented a full text search ‘searching in tags’, using SQL server 2005, I want to describe for the client what i did, what what full text search means by simple examples? My Client is not a programmer but a good internet user.
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I find when describing something to clients use a metaphor or use a very concrete domain specific example.
As a metaphor you could say that Full Text Search is like Google for your site. It looks at everything and anything to try and help you. Whereas, what we had before was more like using the Find feature in XP. It works, but works well if you know a lot about what you are searching for. And isn’t Google better than Find 🙂
Or just give them an example of something they couldn’t do before that they can do now! Experience and results always convey the message more than words. Show them how you made their lives easier and they will immediately understand.
Best of luck.