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Home/ Questions/Q 7753023
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Editorial Team
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Editorial Team
Asked: June 1, 20262026-06-01T11:56:53+00:00 2026-06-01T11:56:53+00:00

I recently had my app certified (first time!) but not automatically published. The game

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I recently had my app certified (first time!) but not automatically published. The game is Easter themed and hence I’d like it to appear in the new list over the Easter period. I need to know how best to achieve this.

According to many posts online, the ‘new list’ isn’t sorted in order of release date but instead, in order of certification date, an automated system, the certifiers choice etc.

Thre are some theories here:

http://forums.create.msdn.com/forums/t/85466.aspx

https://stackoverflow.com/questions/6536557/first-time-game-shows-up-way-down-the-list-of-new-free-games-on-wp7-marketplace

Both of these posts are in 2011 and aren’t conclusive.

Does anybody know what ACTUALLY happens?

Thank you for any reply.

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  1. Editorial Team
    Editorial Team
    2026-06-01T11:56:54+00:00Added an answer on June 1, 2026 at 11:56 am

    In my experience, the new apps are changed once per day or in a similar fashion. Again, from experience, you can’t do anything to ensure that your application is first. However, I have manually published applications after they have been tested and approved and they were listed in the ‘new’ category as if they were published that day.

    Usually, don’t worry because your app will be listed in the first 20 of that ‘day’ at least once and if you get – or set 😉 – some high ratings people will see it.

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