I will be making an iPad app with many images (embedded) and it will be around 2gbs. I have made apps this size before for b2b with no issues. My question is does this 2gb limit Apple has extend to the downloading of new content packages? So the app ships much like a magazine app – at about 30-50mbs, say. And then you can download packages that might make the entire app 12gbs.
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The size limit of 2 GB only applies to the app itself, i.e. what’s downloaded from the App Store. The size of things that the app downloads once it’s installed is not really limited, but you must make sure that large data is not backed up via iTunes/iCloud, otherwise your app will very likely be rejected for violation of the iOS data storage guidelines.