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Editorial Team
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Asked: 2026-06-02T09:36:19+00:00

I would like to get the insights data from my page on Facebook as

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I would like to get the insights data from my page on Facebook as can be seen from https://www.facebook.com/USERNAME?sk=page_insights . However I do not know which of these are available through the API, except of “number of fans” and “talking about”.

I have print-screened the insights of my page and posted it as an album for better understanding here: https://i.stack.imgur.com/49Ze1.jpg

Below is all the insights shown on the facebook page, so I will get a clear answer.

Thank you.

*Because the subject is similar to twitter api, how can I get the numbers of retweets made from my statuses each day? (answered)

Total number of fans.
Total number of friends of fans.
Weekly total reach.
People talking about this.

LIKES (https://www.facebook.com/USERNAME?sk=page_insights_likes)
Demographics
Gender
Age
Country
City
Language

Where Your Likes Came From.
New Likes
Unlikes
Like Sources

REACH (https://www.facebook.com/USERNAME?sk=page_insights_reach)
Who You Reached
Genre + Age

How You Reached People.
Reach -> Organic, Paid, Viral, Total
Unique Users by frequency

Visits to your page
Page Views,
Unique Visitors
Total Tab Views
External Referrers

TALKING ABOUT (https://www.facebook.com/USERNAME?sk=page_insights_talking)
Who Is Talking About Your Page
Genre + Age

How people are talking about your page
Talking about this
Viral Search

Share

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1 Answer

  1. Editorial Team

    Information about the insights data available through the Facebook Graph API can be found here.

    The Page, Application and Domain objects have an insights connection of this type. Post objects also have this connection where the Post was made by a Page.

    Available metrics include application and page hits, adds, removes, and likes.

    Note that you require the read_insights permission for the page.

    Here is an example API response (with read_insights) for a test page I just created. All of the information you posted in the question would be there (except that the page has no users, so there won’t be any proper data).

    You can test this with one of your own pages using the Graph API explorer:

    • Use https://graph.facebook.com/YOUR_PAGE_ID/insights/ as the URL.

    • Get an access token with read_insights (on the ‘Extended Permissions’ tab) checked.

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