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Editorial Team
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Asked: 2026-05-14T21:35:04+00:00

I’m currently developing a website and the main navigation is made up of image

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I’m currently developing a website and the main navigation is made up of image links because the font used for them isn’t standard.

My client’s only worry is will this mess up search engine optimization? Can I just add alt text to the images like “link 1” or use the name attribute of the anchor tag? Or would it be better to just have the navigation as anchor tags with the names of the links in them like: <a href="...">link 1</a>?

I’m new to SEO so really don’t know which to suggest to him,

Thanks for your time,

InfinitiFizz

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1 Answer

  1. Editorial Team

    Text links are an authority over image based links. While search engines will utilize alt and title tags to identify the content of the image your anchor text is still King. Remember a search engine spider can download an image file, but it can’t see it like humans can. A search engine spider however loves and reads text.

    If you’re worried about using a custom font than use an alternate solution such as sIFR or @font-face.

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