Question

In the following div how can i get the value=12 value when the div is clicked

<div value='12' id='div1'>some content</div>

$('#div1').live("click", function(a) {
alert(this.value);
    alert($('#div1').val());  //doesnt work


});

Answer 1

use jquery attr()

Get the value of an attribute for the first element in the set of matched elements or set one or more attributes for every matched element.

try this

 alert($('#div1').attr('value')); 

OR

$('#div1').on("click", function(a) {

   alert($(this).attr('value'));  //doesnt work
});