Is “&” character in url allowed? What is the impact to url if it’s illegal and is present. I’m looking for an answer from an SEO standpoint.
Example:
rootdomain.com/Black&Decker/products
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It’s permitted (amongst other places) as part of separating specified parameters in a GET e.g.
defines
a=1andb=2.Note that & is a reserved character under RFC3986. See this Wikipedia entry on percent encoding for more details.