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Home/ Questions/Q 506273
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Editorial Team
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Editorial Team
Asked: May 13, 20262026-05-13T06:41:03+00:00 2026-05-13T06:41:03+00:00

Is & character in url allowed? What is the impact to url if it’s

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Is “&” character in url allowed? What is the impact to url if it’s illegal and is present. I’m looking for an answer from an SEO standpoint.

Example:

rootdomain.com/Black&Decker/products

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  1. Editorial Team
    Editorial Team
    2026-05-13T06:41:04+00:00Added an answer on May 13, 2026 at 6:41 am

    It’s permitted (amongst other places) as part of separating specified parameters in a GET e.g.

    http://example.com/query?a=1&b=2
    

    defines a=1 and b=2.

    Note that & is a reserved character under RFC3986. See this Wikipedia entry on percent encoding for more details.

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