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Editorial Team
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Asked: 2026-05-24T07:14:19+00:00

I’ve been asked to build something that will generate HTML Emails. The last time

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I’ve been asked to build something that will generate HTML Emails.

The last time I created one of these was about three years ago, and so I was wondering if the warnings about using tables, nested tables, having to use inline stylesheets etc. still had to be heeded, or whether (hopefully) email clients had caught up a bit with browsers, and would allow use of external stylesheets, divs and so forth.

I did have a good Google for info, but most articles I found were a few years old, and so was wondering what the current state of play was.

Can anyone update me on the latest best practice?

Many thanks!

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1 Answer

  1. Editorial Team

    We recently put together an HTML email. We learn’t the following:

    • There is HUGE disparity in HTML and CSS support in modern and older clients alike. And mostly that support is pretty terrible.
    • Do not use external or header CSS. Inline EVERYTHING.
    • Use tables for layout. Nested tables I think are ok, we didn’t see any problems with this.
    • Use a service like Email-on-Acid to check how your mail renders in different clients.
    • Making something that looks nice and polished across the major clients is a gigantic pain and will take you 5 times longer than you imagine.
    • In short, nothing’s changed in the last 3 years.

    Good luck!

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