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Home/ Questions/Q 8958165
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Editorial Team
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Editorial Team
Asked: June 15, 20262026-06-15T15:08:57+00:00 2026-06-15T15:08:57+00:00

I’ve developed a service that allows users to search for stores on www.mysite.com. I

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I’ve developed a service that allows users to search for stores on http://www.mysite.com.
I also have partners that uses my service. To the user, it looks like they are on my partners web site, when in fact they are on my site. I have only replaced my own header and footer, with my partners header and footer.

For the user, it looks like they are on mysite.partner.com when in reality they are on partner.mysite.com.

If you understood what I tried to explain, my question is:

Will Google and other search engines consider this duplicate content?

Update – canonical page
If I understand canonical pages correctly, www.mysite.com is my canonical page.

So when my partner uses mysite.partner.com?store=wallmart&id=123 which “redirects” (CNAME) to partner.mysite.com?store=wallmart&id=123, my server recognize my sub-domain.

So what I need to do, is to dynamically add the following in my <HEAD> section:

<link rel="canonical" href="mysite.com?store=wallmart&id=123">

Is this correct?

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  1. Editorial Team
    Editorial Team
    2026-06-15T15:08:58+00:00Added an answer on June 15, 2026 at 3:08 pm

    It’s duplicate content but there is no penalty as such.

    The problem is, for a specific search Google will pick one version of a page and filter out the others from the results. If your partner is targeting the same region then you are in direct competition.

    The canonical tag is a way to tell Google which is the official version. If you use it then only the canonical page will show up in search results. So if you canonicalise back to your domain then your partners will be excluded from search results. Only your domains pages will ever show up. Not good for your partners.

    There is no win. The only way your partners will do well is if they have their own content or target a different region and you don’t do the canonical tag.

    So your partners have a chance, I would not add the canonical. Then it’s down to the Google gods to decide which of your duplicate pages gets shown.

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