Question

So, I just integrated AdMob into my application. Now, I’m wondering whether to place the Ads on the top of the screen or the bottom.

Aesthetically, I think the App looks better with the ads on the bottom of the screen.

However, the little devil in me is thinking that there’s more likelihood of people clicking on the ads by mistake (thereby increasing my click count), if I place them at the top since that’s where I have the action bar.

Of course people who genuinely want to click on ads will click them no matter where I place them.

Can anyone share their experience in this regard?

Answer 1

The AdMob Publisher Guidelines cover this:

Ads should not be placed very close to or underneath buttons or any other object which users may accidentally click while interacting with your application.

and also:

Ads should not be placed in areas where users will randomly click or place their fingers on the screen. For applications that involve this type of interaction, we recommend implementing our ads on a title or ending page.

As others have mentioned, place ads where they will not be accidentally hit.