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Asked: 2026-05-24T19:20:10+00:00

The example Tumblr gives is <html> <head> <!– DEFAULTS –> <meta name=if:Show people I

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The example Tumblr gives is

<html>
    <head>
        <!-- DEFAULTS -->
        <meta name="if:Show people I follow" content="1"/>
        <meta name="if:Reverse pagination" content="0"/>
    </head>
    <body>
        {block:IfNotReversePagination}
            <a href="...">Previous</a> <a href="...">Next</a>
        {/block:IfNotReversePagination}

        {block:IfReversePagination}
            <a href="...">Next</a> <a href="...">Previous</a>
        {/block:IfReversePagination}

        {block:IfShowPeopleIFollow}
            <div id="following">...</div>
        {/block:IfShowPeopleIFollow}
    </body>
</html>

For these meta-if tags, when I change content=”1″ to content=”0″ or content=”” nothing seems to happen to the appearance of my tumblr.
I don’t understand what these meta-if tags do.

According to Tumblr: By including the special meta-if tags in your theme, users can easily toggle options you define. This is useful for showing or hiding different widgets or design elements.

I understood this as you can show/hide different design elements by changing the content value ie. content=”0″, content=”1″, content=””. But nothing seems to happen to the design if I do this.

I googled this and I can’t find any explanation elaborating on what Tumblr says. Can someone please explain?

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1 Answer

  1. Editorial Team

    Tumblr uses meta tags to save preferences of the theme. Meta if will cause that user gets a new checkbox on the Appearance menu. If its checked than the 

    <div id="following">...</div>

    will be shown on your page.
    So there should be new div element in the page source and three dots displayed on the page.

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