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Home/ Questions/Q 7875073
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Editorial Team
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Editorial Team
Asked: June 3, 20262026-06-03T02:55:21+00:00 2026-06-03T02:55:21+00:00

This is a rather simple question, but I cannot find documentation about it from

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This is a rather simple question, but I cannot find documentation about it from Salesforce.

I am setting up an HTML Newsletter from Salesforce Vertical Response, and I need to put a link in the body of the email that goes to another site which takes the user’s email address as a query string. I am doing this so that when the user clicks the link from the HTML email, they will automatically be signed up for a different blog mailing list.

The link will look like this www.mywebsite.com/blog/subscribe?email=your_email@email.com.
I can easily accomplish this by using the {EMAIL_ADDRESS} variable, such that the link looks like this:

<a href="http://www.mywebsite.com/blog/subscribe?email={EMAIL_ADDRESS}">Subsribe</a>

This workds, but when the user gets the email and clicks the link, the ‘@’ symbol gets stripped from the URL. Now I’m trying to figure out how to get around this. I saw some documentation on the URLENCODE() function for SalesForce, but when I try to use it in the HTML email editor in SalesForce, like URLENCODE({EMAIL_ADDRESS})it doesn’t execute it, and instead interprets it literally as text. Can anyone help me? is it even possible to use functions from within the SalesForce HTML email editor?

Thanks

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  1. Editorial Team
    Editorial Team
    2026-06-03T02:55:22+00:00Added an answer on June 3, 2026 at 2:55 am

    I havent used VerticalResponse, but if it leans on salesforce communication templates then you can always create an email template as Visualforce page. Then you can apply Encode functions to merge fields.

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