Question

We’re currently replacing all special characters and spaces in our URLs with hypens (-). From an SEO and readability point-of-view this works fine. However, in some cases, we are feeding parts of the URL into a search after stripping the hyphens out. The problem occurs when the search term should have hyphens as it returns no results when they get stripped. We could modify the search algorithm we’re using but this will slow it down (especially bad as we’re using it with an AJAX-ed search box and this needs to be fast).

The best option to deal with this, as far as we can tell is to replace pre-existing hyphens with pipes (|). I have a feeling that this will have a negative impact on SEO for those terms as the pipe character will be treated as a part of the word and not as a separator. As far as I can tell, the only characters that are considered to be separators are hyphens and forward slashes (/).

So my questions are:

1. Are there alternative characters we can use to represent hyphens?
2. If we can’t use any other characters, how much impact will using a pipe character have on a search engine?

Cheers, Zac

Answer 1

Would ~ (tilde) work?

Edit: Google now treats underscores and dashes as word separators so you can use dashes as dashes and underscores as spaces.