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Editorial Team
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Asked: 2026-05-25T10:37:32+00:00

When I’m building a site, I always call the images folder (for inline or

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When I’m building a site, I always call the images folder (for inline or css) ‘img’.
On a job, we’re using the name ‘images’ which is fine by me.
It makes me curious about what people consider best practice though.

I see it like this:

/img/

  1. Quick to type
  2. Analagous to the <img> tag
  3. Uses slightly less bits

/images/

  1. Completely unambiguous. Clearly it contains images.

Am I crazy to even spend time thinking about this, or is there a recommended standard for naming this folder.

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1 Answer

  1. Editorial Team

    You’re probably crazy to worry about this:

    • In terms of data transfer the difference is negligible.
    • In terms of SEO, Google knows an image is an image.
    • In terms of development speed I imagine again the difference in time to type is also negligible.
    • In terms of clarity, either “img” or “images” makes it pretty clear to a developer what’s in here.
    • And as far as I know there is no “standard” for this.
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