while performing sentiment analysis, how can I make the machine understand that I’m referring apple (the iphone), instead of apple (the fruit)?
Thanks for the advise !
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Well, there are several methods,
I would start with checking Capital letter, usually, when referring to a name, first letter is capitalized.
Before doing sentiment analysis, I would use some Part-of-speech and Named Entity Recognition to tag the relevant words.
Stanford CoreNLP is a good text analysis project to start with, it will teach
you the basic concepts.
Example from CoreNLP:
You can see how the tags can help you.
And check out more info